Municipality of Porto with the largest participation ever in MIPIM 2022
Porto.
· 28 Feb 2022
The Municipality of Porto will be present at MIPIM 2022, which takes place in the French city of Cannes, from 15th to 18th of March. The Municipality will be at stand E.50, on the floor -1 of the Exhibition Hall, a privileged location near the entrance of the main exhibition of the largest real estate fair in Europe, and a transit point for the 17,000 expected visitors. In an area with over 2000m2, MIPIM 2022 will have representatives from 100 countries, 3800 companies, and over 480 speakers.
"We will occupy an area of 66m2, with an innovative and technological environment, prepared with two distinct zones: exhibition and meetings. We believe that we have the best space to present Porto and continue to attract investment to the city, following the strategy that has made it possible to make Porto one of the main tourist destinations and a global business hub," says Ricardo Valente, Porto City Councillor for Finance, Economy and Employment.
Porto is experiencing a very deep transformation in its infrastructure and public spaces. The municipality is committed to the reconstruction of the city, characterised by a focus on a strategy of sustainability, leading it to become one of the most liveable cities, with the highest quality of life in Europe. After having challenged companies and private investors for joint participation in MIPIM 2022, the Municipality is now focused on making this participation an opportunity to establish connections and partnerships with visitors, among which are the main players in the real estate industry, as well as to learn about new trends in the sector.
"This is a unique opportunity that we do not want to miss. We have a perfect location, and throughout the four days of MIPIM 2022, we have several meetings scheduled with potential investors and we hope that our space will continue to capture the attention of visitors with an interest in getting to know the city and its investment opportunities," reinforces Ricardo Valente.
During the 2022 edition of MIPIM, under the theme Driving Urban Changes, Porto will promote several dynamics, including a conference held in collaboration with the city of Lisbon, with the participation of the mayors of both municipalities as keynote speakers, inviting debate on strategy and competitive advantages in a post-Covid context. At the "Leading Urban Transformation in Post-Pandemic Times" conference, the two cities will provide space in the debate for communicating strategies, addressing investment opportunities and outlining the best practices adopted in the post-pandemic context.
The Tasting Porto. event, with happy hours for networking moments, and the presence at the Political Leader's Summit, a meeting between political decision-makers, in which the Mayor of Porto, Rui Moreira, will be one of the roundtable leaders, are other initiatives to be carried out.
MIPIM 2022 will also host the fDi awards ceremony. The city of Porto will receive the award for third place in the Financial Times ranking of European cities of the future, in the "Best fDi Strategy Mid-Sized Cities" category. The "fDi European Cities and Regions of the Future" awards are delivered on the 15th, the second day of MIPIM 2022.
