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Porto Business School invests in attracting and retaining Portuguese and Lusodescendants talent

Porto Business School invests in attracting and retaining Portuguese and Lusodescendants talent
ECO · 05 Aug 2022
"A Portuguese business school, for sure" is the slogan of the campaign that offers special conditions to Portuguese or Lusodescendants living abroad who want to enroll in an MBA.

Porto Business School (PBS) launched an initiative that aims to attract Portuguese and Lusodescendant talent. "A Portuguese business school, for sure" is the motto of the campaign that offers special conditions to Portuguese or Lusodescendants living abroad who want to attend an MBA.

"Today more than ever, our business schools are prepared to give flexible options to students. Either through remote and flexible teaching or through face-to-face teaching with international classes. We believe that it is our obligation to create conditions so that our emigrants and their children can maintain a close relationship with their country of origin", explains Patrícia Teixeira Lopes, associate dean of Porto Business School.

The aim of the campaign is to motivate the Portuguese diaspora community to invest in their empowerment. In addition, PBS believes that this is also a way to attract Portuguese and Lusodescendant talent.

"We believe that this initiative will promote extremely fruitful ties between the diaspora community and the Portuguese business fabric," says Patrícia Teixeira Lopes, in a statement.

This initiative applies to the International MBA and the Digital MBA and will give access to an exclusive 20% discount. These programmes promote the development or deepening of knowledge and skills in management, leadership, communication, digital transformation, business models and sustainability. The next editions will start in October 2022.

More information here.