24 June 2020
Portuguese startup Replai receives 1.1 million euros financing
Jornal Económico

The Portuguese startup Replai closed a seed investment round of 1.1 million euros, an amount that will be used to develop its multimedia production business, grow the team, and expand the company to markets such as the United Kingdom or the United States.

The funding was headed by Bright Pixel and also counted with Ideias Glaciares, Clever Advertising, the founders of Unbabel and other business angels, members of gaming and application companies such as Playrix, Nekki, Aptoide, and Dashdash. 

The company, which uses artificial intelligence to create short videos especially for the esports industry, was founded last year by João Costa and Francisco Pacheco. The entrepreneurial duo developed a platform that automates the creation of short videos through algorithms that analyze longer videos and extract information from them.

Today, it has a team of about ten employees and the advisers are personalities who are part of multinationals like EA Sports, Google, and WhatsApp.

Replai's founders recall that forecasts point that the e-sports market will soon exceed the value of traditional ones, but they warn that monetization opportunities "are still far behind other sectors such as mobile gaming - which, in 2019, generated more than $ 100 billion in revenue”, according to data from App's report "The State of Mobile 2020”. "Our mission is to help esports companies take advantage of this paradigm shift and monetize their content. This round allows us, above all, to bring together a panel of experts in gaming and technology that will help us make the leap as soon as possible”, say João Costa and Francisco Pacheco. 

"Replai's artificial intelligence-based solution will massively accelerate the distribution and monetization of esports broadcasts, driving industry development. I believe that Replai's impact will begin to be felt very soon, so it is a privilege to be part of this journey”, added Wolfgang Allisat, sales director at Unbabel.

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